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Capsule combines leading-edge business and brand thinking with highly strategic creative methods, resulting in memorable and effective design solutions. The Capsule process uses both fundamental and innovative research techniques to gather knowledge on customer behaviors and cultures. Findings and insights inform the development of brand strategies that are both deeply grounded and in sync with your business objectives. We then embody that strategy in design solutions that work hard to build your brand, earn customer loyalty, and maximize your return on investment.